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Arne Stjernholm  Danish Initiative for Creativity & Innovation 

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Visualization is a field, in which I fully can utilize my creative background for the purpose of strategy generation. For me, it's fun to see peoples faces lighten up, when their ideas become visualized as they emerge, on the spot. I use this ability to draw very fast for "instant visualization" at idea generating workshops.
The benefits of visualizations are several:

• You communicate better
• you remember the message more clearly
• and at the same time, the visualization acts as a catalyzer for the idea generating process.

You can almost talk about the magic of visualization.

Here I show some samples of my drawings from instant visualization workshops. The poster below was drawn in a 45 minutes workshop at the initial general meeting in the Danish Initiative for Creativity and Innovation. It's a visualization of the group's response to the task: Create the ideal "green field" enterprise, with no regards to common practice.

As you might be able to see, both Tarzan and Jane are present: Tarzan is placed above the text "HANdling", which in Danish means "action", containing the letters "HAN", which mean "male". Right under Tarzan the text says: "The Tarzan Syndrome - the results of the past". Jane is placed above the text "ForVANDling", which means "transformation", containing the letters "VAND", which mean "water". She represents chaos, processes and poetry. Here you see the two persons in close-up:

From my former work at Ericsson I would like to mention "The Hansen Family", who were created within one afternoon. This concept family was a very valuable tool for our innovative projects. Here you see the father, Bo:

Of course, I can not only do instant visualization. Below I show a poster, which took its time to draw. It illustrates an innovation case from Ericsson. The innovation project is illustrated as a journey, pursued by a little group of Vikings (and I, of course, happened to be one of them). I used the poster first time for my presentation at the Convergence 2000 (the annual conference of the Innovation Network). First I show the poster at a glance, thereafter some details in close-up: